Bio

I mainly deal with digital projects in which they combine design, strategy and creativity, experimenting with new approaches to obtain unique solutions. Being involved from the early stages of the project allows me to carefully analyze objectives and critical issues, for coherent and concrete solutions.

I collaborate with people who love and love in their work, willing to get involved for ever greater goals. I'm looking for new projects and interesting collaborations, if you have some ideas you want to develop let's have a coffee. But without caffeine, otherwise I can't sleep.

Approach

On every project the starting points are research and dialogue, I want to understand the goals and objectives the project need to achieve. I like being able to question everything and not take anything for granted: even the smallest detail can make a difference and be the most effective solution.

I project always keeping in mind the people who matter to the product: who will use it, who will not use it, who will sell it, who will buy it, who will love it and who will hate it, putting in first place an excellent user experience created by combining usability, accessibility and performance.

Collaborations

Studio Liz (2018), Iperstudio (2022)

Design

The combination of strategy and creativity is what makes unique a visual identiy, which identify the brand in an appropriate, distinctive and effective way. I design digital interfaces that tell concrete realities, to get to the heart of the design process immediately: the end user.

  • Web/App Design

  • User Experience & Interface

  • Brand Identity & Logo Design

Code

I began my journey as a WordPress developer during my training as a designer, thanks to my curiosity and constant testing myself with new challenges, I learned to develop websites that are optimized in every respect: performance, accessibility, usability and search engine indexing.

  • Front-end Web Development

  • Custom WordPress Development

  • Landing pages, Email templates

Tools

  • Design: Figma, Adobe XD

  • Code: HTML, CSS/SCSS, JS, PHP

  • Content: Wordpress, Kirby